Established since 2018, AZ CREATIVE is a multi-brand fashion store where facinations & imaginations begin. AZ CREATIVE was founded by HK veteran designer, Allan Chiu.

Brands in store: CONNESSE & CHAPITRE À.

Established since 2015, CONNESSE is a women’s ready-to-wear brand of combining oriental elements, styles, modern luxury and traditional craftsmanship. CONNESSE aims at serving fashionable women. CONNESSE is a collaboration of HK designer, Allan Chiu and Shanghai designer, Hua Yi. In 2002, when the designers first met, they felt that they both shared the similar fashion philosophy & vision; it was also in the same year, the launch of their very first women’s ready-to-wear brand, AcRosier, took success across the China & South-East Asia markets. Then in 2013 & 2014, their collaboration went to the next level by establishing se vetir de acr and CHAPTER À, in respective years. 

Established since 2017, CHAPITRE À is a unisex brand with her stories that revolve around the ancient legends from the medieval Europe. In each season, the CHAPITRE À story is revealed through exquisite details and unique tailoring techniques. With emphasizes on the interaction of natural energy and romance, and through using subtle colours and delicate details that are fused with unique silhouette to reflect elegance and yet a casual state, that marks the aesthetics of CHAPITRE À design. CHAPITRE À’s unique narrative perspective creates a seemingly modern, simple but young and energetic design philosophy that makes the collection distinctive.